EVENT BRAND DESIGN
RIOT GAMES: LEC

CREATED AT DESIGNSTUDIO

I was lucky enough to work with Riot Games on multiple different projects, LEC 2019 Summer Finals is one of them. I worked on creating a transportive and  immersive event experience that took place in Athens, Greece.

Inspired by the gritty underground culture of modern day Athens, the event was reminiscent of a rebellion taking over the city with protest graphics and immersing fans in a technological finale at the arena. From digital campaign graphics, to guerrila advertising and venue branding, I lead the design and art direction of multiple brand touchpoints of for this event.

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